Did you know that the chances of being contacted by a client surges 100% with a corporate gift program? Yes, this was revealed by a survey of corporate gift givers and recipients, conducted by Promotional Products Association International (PPAI), and highlights how critical a corporate gift program can be to the survival and growth of a company.
While corporate gifting can boost your business, the wrong gift can totally ruin your chances with a client. So, what are the things to consider? Firstly, you should be aware of the receiving company's policies regarding accepting gifts. Moreover, giving gifts during a bidding process can be perceived as 'bribing' and could result in your company being blacklisted on an ethical ground. Similar is the case of very lavish or expensive gifts. One benchmark to go by is to consider the amount the IRS lets companies deduct for business gifting. Since your gift can create the wrong impression, thereby sabotaging a valuable relationship, you can consider contacting experts who have years of experience.
Get custom apparel that is made of high quality fabric and has your company's name and logo neatly imprinted. A company that has catered to leading clients can prove to be highly beneficial to your corporate gift program. If you are on a tight budget, consider 100% cotton t-shirts with a round neck. You could choose collared t-shirts in a solid color, for a more professional look. For something a little more stylish and classy, opt for knits or Polo t-shirts with a silk touch. For the most important clients, you could consider crewneck or hooded sweatshirts. Whatever the choice, custom apparel is sure to be noticed. In fact, you can use custom apparel for gifting your most valued employees as well. This not only makes them feel appreciated and motivates them, but also boost pride and loyalty.
The everyday utility of mugs and drink-ware makes them a great choice for corporate giveaways. They can be easily handed out at corporate events, marketing campaigns, trade shows and conferences. You can get mugs, cups, glassware, thermos, openers, tumblers, bottles and coasters at fairly low prices. Such items are highly versatile, serve as a practical option and are timeless.
There are several other choices, including clocks, calendars, diaries, pen sets, ties, photo frames, organizers and caps. Whatever the choice, do not compromise on the quality of artwork or printing.